Senator Linda Nxumalo Honored with Women’s Leadership & Public Service Excellence Award at Clevenard 2025

Clevenard, Spain — Tuesday, 16 December 2025 – Senator Linda Nxumalo, Southern Africa Representative of the Commonwealth Women Parliamentarians Steering Committee (Eswatini Branch), was recognized for her outstanding contributions to women’s leadership, public service, and national development at the Clevenard 2025 Seminar and Panel Discussion Forum. At the event, she received the Women’s Leadership & Public Service Excellence Award, a prestigious acknowledgment celebrating her impact in both the public and private sectors, as well as her advocacy for gender equality and sustainable economic development.

Senator Nxumalo delivered a keynote speech titled “Tourism, Trade, and Investment: Driving Sustainable Growth”, in which she highlighted Eswatini’s potential as a vibrant and stable economic partner. Speaking to an audience of international policymakers, investors, and cultural leaders, she outlined how Eswatini is leveraging its unique cultural heritage, strategic location, and stable governance to attract investment, grow trade, and develop sustainable tourism. Her remarks emphasized that Eswatini is not only a destination of natural beauty and cultural authenticity but also a nation committed to responsible and forward-looking economic development.

In her speech, Senator Nxumalo detailed Eswatini’s tourism sector, noting that despite being one of Africa’s smallest nations, the country is rich in culture, natural beauty, and warmth. Festivals such as Umhlanga are not merely performances, she said, but living traditions that reflect the country’s identity, unity, and heritage. She emphasized that modern travelers seek meaningful, sustainable, and human-centered experiences, all of which Eswatini offers. The government, in collaboration with private sector partners, continues to invest in tourism infrastructure, digital access, hospitality training, and environmental conservation, ensuring visitors enjoy seamless, modern, and welcoming experiences. Through these initiatives, Eswatini positions itself as a destination where culture, nature, and sustainability intersect, creating opportunities for both economic growth and community development.

Senator Nxumalo also addressed Eswatini’s trade environment, emphasizing the country’s stability and strategic advantages. Membership in regional and continental organizations such as SADC, SACCU, and the African Continental Free Trade Area provides producers and investors with access to a market of hundreds of millions of consumers. The country’s diversified export sectors, including agri-processing, textiles, forestry, beverages, handicrafts, and emerging niche industries, benefit from ongoing reforms, capacity-building programs, and infrastructure development. These efforts strengthen Eswatini’s position within global and international value chains, ensuring a competitive and predictable trade environment that supports both domestic enterprises and international partnerships.

On the topic of investment, Senator Nxumalo highlighted that Eswatini is a country that values stability, security, and responsible governance, foundational elements for attracting meaningful investment. She explained that the government has implemented policies to simplify doing business, improve transparency, and provide targeted incentives for priority sectors. Areas of focus include tourism and hospitality infrastructure, renewable energy, manufacturing and agro-processing, ICT and digital innovation, and commercial agriculture and value addition. These sectors have high growth potential while also delivering meaningful social and community impact. Through these initiatives, Eswatini aims to create opportunities that are sustainable, mutually beneficial, and aligned with national development priorities.

Throughout her address, Senator Nxumalo emphasized the importance of global partnerships and collaboration. Platforms such as the Clever Nut Global Awards, she noted, remind us that progress is built through connection and shared effort. Eswatini welcomes joint ventures, technology transfer, market linkages, and collaborations with international partners, particularly in Spain and across Europe. She extended a heartfelt invitation to investors, entrepreneurs, development agencies, and cultural organizations to explore Eswatini’s potential and partner with the nation to drive growth.

“To all operators, investors, entrepreneurs, development agencies, and cultural organizations present here today, I extend a heartfelt invitation to our beautiful kingdom. Come to Eswatini, discover our potential, partner with us, and grow with us,” said Senator Nxumalo.

About Senator Linda Nxumalo

Senator Nxumalo serves in Eswatini’s Senate (2023–2028) and represents Southern Africa in the Commonwealth Women Parliamentarians Steering Committee. She holds a Bachelor of Commerce and a Master of Science in Leadership and Change Management, as well as professional qualifications in telecommunications management. Her career spans influential positions in both the private and public sectors, including MTN Eswatini, Shell Oil Swaziland, the Royal Science & Technology Park, and the Eswatini Tourism Authority, where she spearheaded national tourism strategy and global promotion.

In her Senate career, Senator Nxumalo has chaired committees on natural resources, energy, and ICT, introduced reforms enabling women to register land in their own names, and advanced initiatives promoting women and youth in STEM and digital innovation. Her work strengthens governance, empowers women, and positions Eswatini as a forward-looking, investment-ready nation.

Conclusion

Senator Nxumalo’s recognition at Clevenard 2025 highlights her unwavering commitment to gender equality, sustainable economic growth, and international collaboration. Through her keynote speech, she showcased Eswatini as a nation offering authentic tourism experiences, strategic trade access, and a stable investment climate. She underscored the opportunities available for global partners to collaborate in building a more connected, prosperous, and sustainable future.

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Press release 

Organizzazione:

Clevenard

Scritto:

Tolu Osindero

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